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You did have a strategy didn’t you?


Q: How do we measure success?

A: We have a goal. We hit the goal. 


Maybe just maybe there is another way round this thing called ‘success’. And it’s measured in increments rather than ‘getting the job’! 

This means, it’s all to do with patience!

So I’m going to throw something out there which may well contradict what I’ve said in earlier emails…. But hell… let’s just shoot the breeze and see where we end up.

Hopefully you’ll stick with me on this one.

Rather than drawing up a set of goals and hoping to hit the goal believing that the big reward is ‘hitting’ the goal or ‘getting the job’ – maybe we should be looking at the momentum.

I’ve just listened to a TED talk with Simon Senek who is a big one on momentum.

How is your momentum? 

If you had a chart and you drew a line throughout the year, showing the growth or slump in your business, would it be an up hill slope or downward? Or would it be just tracking along the bottom somewhere?

Long term, the momentum is far more valuable than the actual job. After all, success is a journey, not a destination. Right?

So yes, it’s wonderful to get the job…..obviously. 

But this is not the end game. This is a long game.  

So, how are you tracking?


Building on your auditions, on your call backs and hence building on the offers is what your journey needs to be. 

Yes, it’s nice to know you have been offered the role, but if you are in this industry for the long haul, then you need to plan for the next role way before you’ve finished the first one. 

After all, it’s not just about getting the job and hoping another might come along. It’s about working toward the long game.

Life is about eliciting trust. Trust in relationships, trust you can deliver what you promise and trust in yourself.

How do you do this? 

By being patient and building on your relationships and your journey rather than the outcome. 

Remember life is about communication and relationships.

Four things to help your journey and momentum to be awesome in your screen career:

  1. Set goals
  2. Know your outcome
  3. Prioritize
  4. Take responsibility

And speaking of the long game and momentum, so much a part of it now is Social Media. Is your career sustainable without SM? (Next newsletter I’ll go into the need for Social Media for actors and how it might affect your long term strategy).

As a little exercise, draw up a chart divided into months with meetings, auditions and projects booked and see if you have an uphill line or if you’ve flat lined. 

If you’ve flat lined then you’ve come to the right place. 

We have opened up our 1ON1’s with Casting Director Greg Apps

If you want to discuss your strategies for next year or if this year wasn’t as successful as you were hoping – then let Greg guide you as to how you might do things differently. 

Nothing like some personal mentoring from one of Australia’s leading CD’s.